STB Tour Design Workshop
MeshMinds had the honor of attending the STB Tour Design workshop today, held at the Changi Experience Room at Jewel. The workshop saw key players of the Tourism industry, such as STB’s Tours and Retail teams, alongside 40 other trade participants, attending the event. Held in tandem with STB’s Tour Design Challenge, the objective of the workshop was to encourage industry players to create more innovative tour products that would appeal to both leisure visitors and Meetings, Incentives, Conferencing, and Exhibitions (MICE) visitors.
On top of learning about industry insights shared by STB and information about the Tour Design Challenge, MeshMinds also shared about our work that bridges VR/AR technology and art to build meaningful immersive media experiences. Our sharing session kicked-off with a fun and interactive AR session that allowed the audience to interact with the AR work that we create. It was our pleasure to engage with the participants in such a way, as we always feel experiential interactions are more meaningful than simply talking about ideas in abstraction. As evident in the photo, we sure had a lot of fun at the workshop with the participants and panelists!